Guide
How to create a logo for SaaS
Start with a readable wordmark, add a simple square mark, and keep the first version easy to export as SVG, PNG, favicon, and social graphics.
For an early SaaS product, clarity beats decoration. Use a short name, one accent color, and a mark that still works at favicon size.
Export both a horizontal logo for headers and a square logo for app icons, social avatars, and browser tabs.